Vanessa Ayersman

Vanessa serves as the General Manager of New Sound Concerts & The SoulFest. She joined the New Sound team in 2012 after returning from a two year term as a missionary in Peru. Her first role with the company was as PR Coordinator before becoming the Director of Operations. As co-producer of the SoulFest, she has a heart for people finding encouragement, hope and healing during their time at the festival and beyond through the continued support of the year-round community it creates. SoulFest’s unique platform helps connect thousands of people to serving their neighbor and fighting injustice locally as well as a broad.